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Your doula.
In your pocket.
Every day.

ORIMI is an AI doula that texts you every morning, honors your culture and traditions, prepares you for every appointment, and never stops showing up — through pregnancy, birth, and postpartum.

Secure early access and stay updated on launch announcements, insights, and upcoming feature previews.

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200+ mamas already on the waitlist
AI Doula Intelligence
Culturally Fluent
Partner Support
SMS-First
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The reality

Every mother deserves better than this.

The maternal health crisis is real, documented, and preventable. ORIMI exists because every mother deserves a doula — not just the ones who can afford $2,000 for in-person support.

Black mothers are 3 times more likely to die from pregnancy-related causes — and the healthcare system has historically underserved women across many backgrounds
6%
Only 6% of births in the US have a doula present — despite evidence that doulas dramatically transform outcomes
39%
A doula reduces C-section rates by 39% and significantly lowers the need for pain medication and interventions
Culturally fluent. Not one-size-fits-all.

ORIMI meets you where you are.

Every mom deserves a doula who speaks her language, honors her traditions, and prepares her to make decisions from knowledge instead of fear. She carries extra vigilance for the communities the healthcare system has historically underserved.

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Cuarentena
40 days of rest, warming foods, and family support for Latina moms. ORIMI knows this tradition and honors it.
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Sitting the month
Zuò yuèzi — Chinese postpartum confinement of rest, warmth, and nourishment. ORIMI understands.
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Caribbean traditions
Lying-in, herbal baths, and community-centered care. ORIMI recognizes what medicine often overlooks.
Your tradition
Some moms want science. Some want spirit. Some want both. ORIMI reads your energy and meets you exactly there.
How ORIMI shows up

Not a reminder app. A doula.

Every message ORIMI sends serves one of five purposes. If it doesn't serve one of these, ORIMI doesn't send it.

01
Educate
Teach her what's really happening
Not "baby is the size of a mango." Baby's lungs are producing surfactant right now. Specific to her week, her body, her baby.
02
Prepare
Before every appointment
48 hours before the glucose test — what to expect, what to eat, what to wear, and the exact questions to ask her provider.
03
Support
Hold space. Validate. Stay.
"That sounds really hard" before "here's what might help." The thing no app does well but every mama needs.
04
Advocate
Give her the words
The BRAIN framework. Teaching her she has the right to ask why — and that asking is not being difficult.
05
Anticipate
Before she has to ask
At 13 emotional flashpoints — anatomy scan, week 37 labor fear, day 3 postpartum crash — ORIMI reaches out first.
Getting started

No app to download. Just your phone.

1
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Text to join
ORIMI works entirely over SMS. No app. No login. Works on any phone. Just your number and your due date.
2
🤱🏾
ORIMI learns you
She learns your stage, your provider, your preferences. Every message is personalized to exactly where you are.
3
She never stops
Every morning. Before every appointment. Through birth and into the fourth trimester. ORIMI doesn't disappear after month 3.
For the partner too

She equips her partner too.

A partner who knows what to expect, how to advocate, and when to simply hold space isn't just emotionally helpful. Oxytocin — the hormone that drives labor — flows when she feels safe, supported, and unobserved.

↑ Oxytocin
Continuous support promotes maternal relaxation, reduces stress hormones, and enhances oxytocin release — directly contributing to cervical dilation and effective contractions
Frontiers in Endocrinology, 2021
↓ Cesarean
Women with continuous support are significantly less likely to need a cesarean and more likely to give birth spontaneously with shorter labors
Cochrane Review
16/18
Partner-inclusive education programs showed significant reductions in postpartum depression in 16 out of 18 studies reviewed
Frontiers in Psychiatry, 2024
$91M
Doula-model care saved $91M, 219,530 fewer cesareans, and 51 fewer maternal deaths across 1.8 million women
Oregon Health Authority
What partners receive

Real doula-level guidance. Every week.

ORIMI sends partners weekly updates — what's happening with baby, what she's feeling, one specific thing they can do today, and how to be the support person she actually needs.

What's happening with baby this week
Plain language that makes them feel connected to the pregnancy.
What she's feeling and why
The back pain is real. The heartburn is biology. Understanding removes helplessness.
One specific thing to do today
Warm rice sock on her lower back. Rub her feet for 10 minutes. Concrete, not vague.
How to hold space in the birth room
Dim lights. Counter-pressure. Advocate with staff. An informed partner changes outcomes.
What ORIMI sounds like

A doula who knows you.

ORIMI doesn't just tell moms when something is happening. She tells them what it is, why it matters, how to prepare, and what comes next.

Messages

ORIMI 🤱🏾

Good morning Sasha. Week 32. Baby's brain grew 30% last month. Two eggs covers DHA and choline. Keep protein at 80-100g today. How are you feeling?
Today 6:30am
Feeling nervous about Thursday honestly
7:14am
That makes sense. Thursday: check baby's position, doppler heartbeat. Wear a two-piece. Ask: "Is baby head-down yet?"
7:16am
Thank you 🙏 that actually helps
7:18am
You've got this. ORIMI will check in after the visit.
7:19am
Join the waitlist

Be one of the first
mothers ORIMI supports.

No app needed. Just your phone number and due date. ORIMI will be there before you need her.

"ORIMI is built by a mama who trusts the birthing process. This is not a tech product. This is a doula." — Khylir Patton, Founder